Pet GPS and health tracker supplier Tractive has recruited adventurer and dog lover Ben Fogle as UK Brand Ambassador.
Fogle will appear in a series of advertisements on television and other channels, with the first ad airing this week (October 8).
In his inaugural advertisement, Fogle introduces the company’s new DOG 6 tracker, which offers smart health insights by tracking sleep quality and exercise, plus bark monitoring to detect changes in barking and potential signs of separation anxiety. The device includes LED lights, sound alerts, and a battery.
Tractive ceo Michael Hurnaus said: “We’re really excited to welcome Ben as a Tractive brand ambassador. His passion for animal welfare and adventure makes him the perfect fit for Tractive.
“Through this collaboration, we want to inspire pet parents in the UK to keep their furry friends safe and healthy on every step of their journey together.”