A Sussex-based family firm making portable dog safety gates is seeking to wow the investors from BBC TV’s Dragon’s Den on tonight’s show.
Father and son Peter and Chris Maxted from Horsham will be seeking investment for their company Dog-G8 which manufactures retractable, portable safety gates to prevent dog escapes and to combat the risk of dogs attacking postal and delivery workers coming to the house.
Founder Peter Maxted has been a dog owner and pet sitter for over 20 years and became very aware of the risks associated with dogs at front doors. He decided to design and sell his own gate so he could keep his and client’s dogs safer at the front door. Peter’s son Chris is also a director in the business.
The Dog-G8 product is British-made and features a modular, retractable, and portable design. The gate is made from mild steel, coated in chrome or white powder coat, and its design enables it to be spanned to any width. When the gate is not in use, it is removable and sits flat and compact or docked to other configurations (if extra brackets are purchased).
The company sells directly to the consumer in the UK, Canada, United States, and Europe. The business is looking to widen its distribution network by targeting the trade and wholesalers in the next year and is looking for investment to fulfil its plans for the future, which include gates in a variety of new sizes and colours.
Dragon’s Den is on BBC One at 8pm this evening (February 9).