Sniffe & Likkit has created two new gift packs aimed at spring occasions such as Easter and Mother’s Day.
The Inn The Dog House (RRP £17.00) gift set features four of Sniffe & Likkit’s products – Fragrant Fur Coat shampoo, Wippets wipes, Give a Dog a Cologne fragrance spray and a scented hanging sachet Scent Something Nice. The second gift item is the Paw Kit Treat Tin (RRP £10), a metal tin full snacks made from sweet potato and chicken liver.
The new products are intended to tap into the fact that, with dogs being treated as an important and equal member of the family, they’re just as likely to be given gifts as anyone else both by their owners and by visitors to the household.
Easter is the UK’s second biggest present-giving occasion, and the holiday period and Mother’s Day are expected to trigger thousands of family and friend visits, creating a big opportunity for gifting.
Sniffe & Likkit co-founder Lee Sargent said: “People love bringing gifts for a dog, especially if they think it’ll ‘miss out’ on a celebration or gifting occasion! It’s all part of the lovely humanisation of dogs and a recognition of just how important they are to a home. Gifting’s growing nicely for us, so expect further additions.”
Sniffe & Likkit items are available from Pedigree Wholesale and direct from the company’s web portal at sniffeandlikkit.com.