Supreme Petfoods’ Tiny Friends Farm range has been expanded with the introduction of Russel Rabbit Hoppies.
The baked treats feature a mix of carrot and parsley and complement the existing Russel Rabbit products – Loopies with carrot and mint and Twiggies with apple and blackberry.
The treats are free from artificial flavours and colours and are suitable for hand feeding, helping to foster the bond between pet and owner. Hoppies, Loopies and Twiggies can also be hidden within a pet’s daily hay serving to encourage natural foraging behaviours.
Claire Hamblion, marketing director at Supreme Petfoods, said: “Russel Rabbit Loopies, Twiggies and now Hoppies are more than just treats – they’re designed to enhance well-being and provide enrichment for small pets.
“And with eye-catching packaging featuring our playful Russel Rabbit character, the treats not only captivate emotionally but also streamline the shopping experience for customers by shortening the shopper journey and simplifying brand choice. The trio look set to have both pets and their owners, hopping with joy.”
All Russel Rabbit treats are packaged using fully recyclable materials.
