Su-Bridge Pet Supplies has further invested in the Ziwi brand with the launch of a new advertising campaign.
The ad will feature across Sky TV’s AdSmart channels and Video on Demand services, targeting around 52,000 households across the UK. The campaign will be on screens throughout March and will aim to educate pet owners on the benefits of Ziwi’s steam & dried process and nutrition.
The investment follows the recent launch of a comprehensive suite of ZIWI Point-of-Sale (POS) materials, and the new campaign is designed to build upon this momentum, reaching a wider audience and reinforcing Ziwi’s premium positioning.
