Frozen treats brand Frozzys is to reveal its rebrand and new flavour at PATS Telford.
The trade show will also see its official launch into the European marketplace.
Founder Noel Conlon said: “As always we are excited to be exhibiting at PATS Telford. The Frozzys team is incredibly dedicated and committed to bringing healthy and nutritious, low-calorie treats with natural ingredients to consumers and their dogs; and we can’t wait to share this passion with more consumers.”
The Frozzys portfolio consists of five flavours: original, strawberry, blueberry, cranberry and its new peach.
The range is lactose-free, naturally rich in calcium, and boosted with a carefully formulated multi-vitamin premix.
Further to this, the treats are low-calorie, low-fat and have no added sugar.
Noel added: “At Frozzys, we understand and appreciate that dogs are often considered members of the family. As such, we want to enable consumers to give their dogs foods, including recognisable ingredients, which we deem natural and healthy ourselves. This ethos is fundamental to our ingredient selection, recipe formulation and production process.”
Frozzys can be found at stand H61 and will have a ‘fantastic freezer stock deal’, offering customers a fully branded chest freezer, branded outdoor swing sign and 192 free Frozzys pots for just £399 plus VAT.
He said: “We look forward to welcoming new retailers, distributors and trade partners to the stand.”