PetTrade Innovations has unveiled Relaxopet, a new solution for stressed pets, in the run-up to Bonfire Night.
The product, developed after years of research, is a speaker that emits aural vibrations intended to tune into the pet’s neural pathways, offering ‘counter conditioning’ to the fear of loud noises and other anxiety triggers.
Steve Driver, managing director of Pet Trade Innovations, said: “The initial response since the launch has been fantastic and we are also now seeing some excellent reviews and dogs really seeing the benefits…
“It’s easy to use, natural with no side effects and can be effective on dogs, cats and horses.”